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Tuesday, May 24, 2005

Survey reveals public perception of media

A survey released by the Annenberg Public Policy Center at the University of Pennsylvania shows an enormous disconnect between journalists' perceptions of themselves and average Americans' perception of journalists:
As in most previous surveys of journalists, a high number called themselves politically "moderate" (49%), with 31% describing themselves as "liberal" and just 9% as "conservative." Forty-eight% of the public but only 11% of journalists said news organizations were "often inaccurate." When serious mistakes are made, 74% of the journalists said news organizations quickly report the error, but only 30% of the public said they do. In the public, 24% said news organizations try to ignore errors and 41% said they try to cover them up.
Survey organizers acknowledged that the journalists polled, with a median of 23 years of experience, was distinctly more liberal than the public in general, measured by a separate poll of 1,500 adults. Thirty-one percent of those in the journalists' sample called themselves liberal, 49% said they were moderates and just 9% said they were conservatives. In the public generally, 24% said they were liberal, 33% moderate, and 38% conservative.


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