Monday, January 31, 2005

Rock 'n' roll ain't noise pollution...

...rock 'n' roll ain't gonna die:

There's a new rock station in town. In a not-so-subtle jab at KLOL, which for 35 years billed itself as "The Texas Rock 'n' Roll Authority" before switching to a Spanish hip-hop/reggaeton music format aimed at a young Latino audience two months ago, the new station's call letters are KIOL. At noon Thursday, Cumulus Media flipped the former KRWP-FM Power 97.5 urban contemporary station to Rock 97.5. The first song played was AC/DC's For Those About to Rock (We Salute You).

It's about time. Of course, we all know where the real action is on your radio dial.

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